Let’s be clear – the platform you select for an eCommerce store is one of the most important things that will affect the success of your online business. In case you pick the right platform, you will be able to scale, expand and grow without any hassles. On the other hand, if you opt for the wrong platform, you can ruin your business. In the recent period, there are many enterprise eCommerce platforms that are introduced on the market, but the truth is that just a few of them have all the necessary features that modern eCommerce stores need. Shopify Plus and Magento Enterprise Edition are two great examples of platforms like this. But, which one is better? Which one should you use?
It’s hard to answer this question when we don’t know anything about your eCommerce store and business. Every online business, just like every land-based business is unique and has specific needs and requirements. On top of that, the owners have different goals and objectives. By analyzing the crucial features of Magento EE and Shopify Plus, you should be able to find the right solution.
When it comes to security, you should know that both Shopify Plus and Magento Enterprise Edition are PCI compliant. But, the main difference here is that Shopify is able to provide secure hosting while Magento EE leaves this task to the user. So, we can say that Shopify Plus is a slightly better option in terms of security.
The same goes for the marketing friendliness. Shopify Plus is offering access to crucial functions that you can use from the admin panel. It’s also possible to get access to analytics tools, discount code generators, and many other useful marketing features that Magento Enterprise Edition doesn’t have.
The situation is a little bit different when it comes to Search Engine Optimization. But, this doesn’t mean that Shopify Plus is bad for SEO. On the contrary, both solutions have excellent SEO tools and make this important optimization easy even for beginner users.
As you can see, choosing an outright winner is difficult in this case. In case you are interested in using a highly advanced eCommerce platform and you are running a business that processed complex business to business transactions, then you should think of Magento Enterprise. But, if you want to launch your business fast and without any hassles and you prefer a simple user interface, then Shopify Plus is the winner.
Other articles than can be interesting for you: